Soda Stream > Oxfam?

At Wrestlemania X8, Hulk Hogan took on the Rock. I didn’t see the match until several years later but watching it I found myself in a bit of a dilemma, did I cheer for the Rock, the most electrifying man in sports entertainment and the face (goodie) in the match? But could I really turn my back on my childhood idol the Hulkster?

rock hogan

In the end I wound up cheering on the Rock because I knew a defeat was what Hogan to come to his senses and use the 24 inch pythons for good.

So, as you can see, I have extensive experience of conflicts of interest so I understand the tough position Scarlett Johansson recently found herself in.

Johansson has served as a celebrity ambassador for the charity Oxfam since 2007, and it’s clearly a cause that the Hollywood star cares about a lot, but she’s recently had to step down from the role due to a conflict of interests.

Scarlett recently became the face for Soda Stream, which is a bit of a weird one as I’ve always seen it as a slightly naff item and it’s become a sort of punchline, so an A-lister like Johansson advertising it feels a little incongruous.

scarlett sodastream

Anyway, Oxfam decided her endorsement deal with the brand was problematic due to their opposition to the company because they operate within the Israeli occupied territories of Palestine. Personally I’m with Oxfam on this because quite frankly the fact the international communities failure to act on the Israel taking this land is disgusting.

So Johansson was in an awkward position and had to step down.

I mean, she’d probably already been paid by Soda Stream and so the deal was done. And she may have been unaware of Oxfam’s objections, but I kinda think for Oxfam they can come out of this pretty well. It’ll get people talking and highlight the issue of the occupation and perhaps open up debate.

For Johansson, it’s not such a good thing, it looks like she chose a gizmo that puts bubbles in your drink over an international charity, which isn’t a good thing. I mean, she could donate her fee to Oxfam, I suppose, which would save face.

More here.

Any thoughts? You know what to do. BETEO.

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